What We Do:
Turning Your Vision into Reality

Expert Marketing Strategies and Effective Implementation by Fractional CMO

Illustration of the marketing activities that Fractional CMO does

Fractional CMO specializes in leveraging marketing strategies and tactics to make your company’s vision a reality.

We provide expert marketing leadership and management, and we also offer a full-service, outsourced, part-time Marketing Department to execute all your company’s marketing activities.

Marketing involves making decisions across hundreds (sometimes thousands) of variables. You must consider branding, pricing, distribution, customer needs, product quality, reputation, competition, promotion, and many others. From there, you choose the most suitable strategies to meet your goals and select the best marketing tactics to implement them—content, press releases, email marketing, social media, SEO, SEM, PPC… you know the drill.

We have decades of experience helping small and medium-sized businesses across all aspects of marketing. As your outsourced, part-time marketing leadership, we’ll collaborate with your in-house team and external resources to plan, budget, and implement the most effective and efficient marketing you’ve ever had.

Some of the Things We Do for Our Clients

  • Branding and Positioning
  • Segmentation
  • Buyer’s Persona and Journey
  • Research
  • Product
  • Pricing
  • Business Cards
  • Giveaways
  • Website Design
  • SEO
  • Directories
  • Collateral
  • Newsletter
  • Email Campaigns
  • SMS/Text
  • Mail and Door Hangers
  • Content and Copywriting
  • Videos
  • Social Media
  • Advertising
  • Pay Per Click
  • Distribution and Placement
  • Reviews
  • Trade Shows
  • Public Relations
  • Signs and Wraps
  • Public Speaking and Webinars
  • Charities and Causes
  • Strategic Alliances and Co-Marketing
  • Customer Appreciation